Posted by When we hear the term transparency, the words like openness and honesty come to mind. This should not be difficult for most businesses to follow, but you will find that a lot of businesses don’t know the way to be transparent with their customers. Â
When there is transparency within the business, it improves the relationship and bonding with the customer to a higher level. In order to ensure that your business is viewed as being trustworthy by its customers, we have created a list of ways transparency can help your business. If the consumer is happy with your business policy or transparency, he will become a loyal and returning customer and along with that, there will be a huge possibility that he/she will refer your business or store to his acquaintance. Let’s discuss the importance in brief-
- It Makes Your Customers Happy
Your customers want your business to be more transparent because it makes them feel better about the shop or Dukan from where they are purchasing things on a daily basis. If your business allows your customers to get the desired information like billing status, product information like the price – manufacturing date, batch number, etc, they will feel safe to buy again from your shop.
If they are buying things on credit, then make sure the bahikhata or hisabkitab is maintained in front of their eyes, so there will be no confusion when they will be making payments. Your customers need to get the fact that you only have their best interests in mind.
- Helps Your Operations Run Smoother
No matter how hard you try, business operations are not always going to be smooth as silk. The key is to kill the problems before they arise. This is especially true when it comes to your customers. They should be encouraged to speak up about any problems they are facing, be it product-related or be it bills related. This will allow the issues to be promptly resolved instead they become too big to create a huge problem. The smallest problems can eventually compound to become massive problems that derail your smooth operation procedure.
- Keeps Your Business Out of Trouble
No matter how long you get away with dishonesty, it will eventually come to light and it will destroy your business. Therefore, it is important that you follow all the rules and methods, so your business is kept out of trouble. It may be tempting to toe the line, but the short-term gain will never surpass the long-term rewards. Keep doing what is right, and you will be rewarded for your endeavours in the long run.
- Builds a Better Relationship with Customers
Your customers want to know the values that your business follow. This is significant to them because they want to support organizations that align with their own values. For them, it is not just about getting a good deal. Rather, it is about promoting a business that has its values in the right place.
- Results in More Profitability
Transparency will help you to increase the cash flow of your business. The reason is that customers are interested in doing business with shops that are honest with their customers. While running a local offline business always try to be more transparent with your customers because trust is the only thing that will help you to retain your returning customers, and if your returning customers spread good things about your business to their near and dear ones then you will be having more customers, which will result in more business which means more cash flow. In order to make your billing more transparent, you can take help from Zopnote, a hyperlocal commerce application.
With this app, you and your customer both can see the hisabkitab as this app will empower you to maintain your bahikhata digitally. Even, if they have any kind of concern, they can contact you or the Zopnote team to help them resolve the issue. What can be more transparent billing than this? To know more, you can visit our website at Zopnote.com and to download the app, go to Google Play Store and search Zopnote – Billing, Collection & Digital Khata App or click here. Zopnote will enable you to do business in a manner that will help to ensure that the problems you experience are minimal and solved quickly before they get out of hand.